About us

About Us – Anand Cassette Industries

Anand Cassette Industries, popularly known as Anand Music, is a renowned name in the Punjabi music industry with a rich legacy that began in 1990. For more than three decades, we have been dedicated to promoting Punjabi music, culture, and talent across the globe.

Founded with a passion for music and commitment to quality, Anand Cassette Industries started its journey in the era of audio cassettes and successfully evolved with changing technology—from cassettes to CDs, DVDs, and today’s digital platforms. Our ability to adapt and innovate has helped us remain relevant and trusted in the ever-changing music industry.

We have proudly worked with numerous renowned Punjabi singers, lyricists, musicians, and emerging artists, producing a wide range of Punjabi music including folk, devotional, romantic, pop, and contemporary genres. Our catalog reflects the true essence of Punjabi culture while embracing modern musical trends.

At Anand Music, we believe in nurturing new talent and providing artists with the right platform to showcase their creativity. Our focus is not just on music production but also on artist development, promotion, and digital distribution across major streaming platforms.

With a strong foundation built on trust, creativity, and consistency, Anand Cassette Industries continues to deliver quality music to audiences worldwide. As we move forward, our mission remains the same — to preserve Punjabi musical heritage while creating fresh, meaningful, and entertaining content for future generations.

Anand Cassette Industries – Celebrating Punjabi Music Since 1990.

Our Mission

At Anand Music , our mission is to empower artists and creators by providing a strong platform to create, distribute, and monetize their music globally.

How We're Different

At Anand Music, we go beyond just music distribution. We focus on building long-term partnerships with artists by offering transparent royalty systems, complete rights protection, and personalized support at every stage of their journey. Unlike others, we treat every artist as a brand—helping with promotion, content strategy, and global reach across all major platforms. With a creator-first approach, fast support, and a commitment to growth, Anand Music  stands apart as a true partner in your musical success. 🎶🚀

Our Commitment

Our commitment to diversity, equity, and inclusion ensures equal opportunities, fair representation, and respect for every artist, creator, and voice we support.

Our Partners in the Fight for Gender Equity

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